Dec 19, 2024  
2023-2024 Undergraduate Catalog 
    
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2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]

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ADVT 340R - Advertising Research Methods

3 Credit Hours
Secondary data and primary research techniques for advertising decision making.

(Same as PBRL 340R )
Satisfies Volunteer Core Requirement: (EI)
(RE) Prerequisite(s): ADVT 250 * or PBRL 270 *.
(RE) Corequisite(s): MATH 115 * or STAT 201 * or STAT 207 *.
Registration Restriction(s): Advertising major.


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