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May 26, 2026
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ADPR 340R* - Advertising and Public Relations Research Methods3 Credit Hours
Secondary data and primary research techniques for advertising and public relations decision making.
Satisfies Volunteer Core Requirement: (EI)
(RE) Prerequisite(s): ADVT 250* or PBRL 270* .
(RE) Corequisite(s): MATH 115* or STAT 201* or STAT 207* .
Registration Restriction(s): Advertising majors, public relations majors, junior standing or by permission of instructor only.
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