May 22, 2026  
2026-2027 Undergraduate Catalog 
    
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2026-2027 Undergraduate Catalog
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PBRL 320 - Public Relations Writing

3 Credit Hours
Mechanics of effective writing for various media to achieve organizational goals. Overview of governing communication and persuasion theories. Focus on implementation of research-based, planned, and managed techniques in a lab setting.

(RE) Prerequisite(s): PBRL 270* ;  ADPR 310 ; JMED 200*  
(RE) Corequisite(s): PBRL 380  
Registration Restriction(s): Public relations major.


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