May 21, 2026  
2026-2027 Undergraduate Catalog 
    
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2026-2027 Undergraduate Catalog
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CMST 414 - Persuasion

3 Credit Hours
Methods that contribute to effective and ineffective persuasion. Topics include credibility, message construction, and receiver variables.

(RE) Prerequisite(s): CMST 312 .
Registration Restriction(s): Communication studies majors/minors or consent of instructor.


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