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Nov 21, 2024
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BUAD 338 - Honors: CBM I: Demand Management2 Credit Hours
Analysis of current and future markets opportunities. Translation of identified opportunities into strategies to select, acquire, and retain customers that are consistent with overall organizational objectives. Includes design, execution, and evaluation of strategies from the perspective of an organization within a channel of distribution context.
(RE) Prerequisite(s): C or better in ECON 211 *; MGT 202 or MGT 208 ; MATH 123 * or MATH 141 * (or honors equivalents).
(RE) Corequisite(s): ACCT 200 or ACCT 203 ; ECON 213 ; STAT 201 or STAT 207 (or honors equivalents).
Registration Restriction(s): Majors in the Haslam College of Business.
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