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Dec 01, 2024
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BUAD 332 - CBM I: Demand Management2 Credit Hours Analysis of current and future markets opportunities. Translation of identified opportunities into strategies to select, acquire, and retain customers that are consistent with overall organizational objectives. Includes design, execution, and evaluation of strategies from the perspective of an organization within a channel of distribution context.
(RE) Prerequisite(s): C or better in ECON 211 *; MGT 202 ; MATH 123 * or MATH 141 * (or honors equivalents). (RE) Corequisite(s): ACCT 200 or ACCT 203 ; ECON 213 ; STAT 201 (or honors equivalents). Registration Restriction(s): Majors in the Haslam College of Business.
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