2018-2019 Graduate Catalog 
    
    Apr 20, 2021  
2018-2019 Graduate Catalog [ARCHIVED CATALOG]

Add to Portfolio (opens a new window)

ADVT 520 - Advertising and Communications Theory

3 Credit Hours
Application of contemporary communications theories of attitude change, information-processing, and persuasion as applied to creative strategy decisions.
Credit Level Restriction: Graduate credit only.
Registration Restriction(s): Enrollment is limited to graduate students.



Add to Portfolio (opens a new window)