Dec 27, 2024  
2012-2013 Undergraduate Catalog 
    
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2012-2013 Undergraduate Catalog [ARCHIVED CATALOG]

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MARK 468 - Sales Force Management

3 Credit Hours
Examines how organizations communicate value to customers through face-to-face selling. Focuses on the activities and problems of sales representatives and first line sales managers. Topics include the selling process, sales force organization, recruiting, motivating, forecasting, territory design, and evaluation.

(RE) Prerequisite(s): 350 with grade of C or better.
(RE) Corequisite(s): 360.
Registration Restriction(s): Majors in the College of Business Administration.


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