| |
Dec 05, 2025
|
|
|
|
|
MARK 411 - Immersive Experiences in Marketing3 Credit Hours
This course immerses students in marketing and/or sales practice through a curriculum and applied learning opportunities developed and delivered in close partnership with industry experts. The course leverages a unique, on-campus internship model to enhance student’s job readiness by providing first-hand experience with tasks such as prospecting and pitching clients, creating and applying digital sales strategies, developing creative tactics and marketing plans for multiple clients simultaneously, building and launching digital marketing campaigns, and developing new product strategies, all within a realistic, fast-paced work environment.
Repeatability: May be repeated if topic differs with departmental approval. Maximum 6 hours.
(RE) Prerequisite(s): BUAD 332 with grade of C or better.
Comment(s): By permission only (eligibility interview required).
Registration Restriction(s): Majors in the Haslam College of Business.
Add to Portfolio (opens a new window)
|
|
