2018-2019 Undergraduate Catalog 
    
    Jul 17, 2018  
2018-2019 Undergraduate Catalog
[Add to Portfolio]

PBRL 420 - Advanced Public Relations Writing

3 Credit Hours
Advanced mechanics of effective writing for various media to achieve organizational goals and produce professional-quality public relations materials. Advanced understanding of governing communication and persuasion theories. Focus on implementation of research-based, planned, strategic, and managed techniques in a lab setting.

(RE) Prerequisite(s): 320.
Comment(s): Students will receive credit for the course with a D, but they must have a C or better to use it toward major requirements.



[Add to Portfolio]